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HYPE ENERGY

Concept

Brand Redesign
Oct. 2020

hypeenergymockup_edited_edited.jpg
Overview

For a Web Design class, the assignment focused on rebranding an established product and create a website with the new design.

As Hype Energy drinks focuses on boosting performance and give the consumer the energy they need to be active all the day, I decided to setup the redesign by going for a more colorful and zany approach.

hypelogo.png
hypelogo.png
Role

Graphic Designer
(Class Project)

Scope

Logo
Web Design

Product Design

Advertisement

Software

Dreamweaver, Illustrator, Photoshop

Style Guideline
Colors
#724FA1
#85C442
#FFF42E
Tone
  • Energetic

  • Fun

  • Exciting

Typography
Monster Mash Worn
hypeenergy_type.png
Broken Glass
hypeenergy_type.png
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